Animation reveals impact of sugary drinks on young people

21 August 2017

Healthy Norwich has produced a #SUGARSMART animation exposing the impacts of fizzy drinks on young people’s health and well-being to inspire teens to kick the habit.

Teenagers’ intake of sugary drinks is the highest of all groups and they consume 50% more sugar on average than is currently recommended.

The video is part of wider SUGAR SMART work in Norwich, which includes school debates on sugar overconsumption, recruiting sugar reduction champions, and increasing availability of free drinking water across public spaces and eateries. This work is led by Healthy Norwich, a health promotion partnership between NHS Norwich Clinical Commissioning Group and partners from surrounding local councils.

Find out more on the SUGAR SMART website


Tom Andrews
Soil Association
07 717 802 188

Victoria Williams
Food Matters
0127 343 1713

Kath Dalmeny
0207 065 0902

Esmée Fairbairn Foundation
Sustainable Food Cities is funded by the Esmée Fairbairn Foundation

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